Straya Cash took me six months to design and started a national conversation literally overnight.

I launched the project via Facebook at 9:30pm on Sunday 18 October. Next morning it had 700 likes and by the time I got to work I’d been contacted by several media organisations.

Over the next couple of days, Straya Cash was widely shared across social media, online publications, news broadcasts and TV shows. I chatted to Karl on the Today Show and gave about 30 radio interviews over the course of the week. The whole experience was daunting, but rad.

I was stoked that the idea started a national conversation and in some cases a fierce debate. I lol’d a lot while reading people’s reactions to the designs. Most saw the humorous side of the idea. But some folks took it way too seriously.

A big thank you every journalist, radio host and TV presenter, and everyone who liked, shared and commented (even the haters).

I’ve collected some of the articles, TV clips, radio interviews, and tweets where Straya Cash was featured. Click on the pictures to go to the articles.

ONLINE PUBLICATIONS

THE HUFFINGTON POST by Josh Butler

http://www.huffingtonpost.com.au/2015/10/19/australia-bank-note-face_n_8327648.html

BUZZFEED by Brad Esposito

MASHABLE by Jacob Gillard

http://mashable.com/2015/10/18/straya-cash/#HK7dwqi7VuqV

ACCLAIM by Acclaim Staff

BROWN CARDIGAN

https://www.instagram.com/p/9AOhTBH5nQ/?taken-by=browncardigan

JUNKEE by Alex McKinnon

http://junkee.com/a-melbourne-artist-has-redesigned-our-money-into-a-glorious-celebration-of-aussie-culcha/67570

GQ MAGAZINE by GQ

http://www.gq.com.au/lifestyle/art+design/new+dollarydoo+currency+depicts+much+loved+aussie+faces,39733

PILES RATS by Pile rats

http://pilerats.com/news/straya-cash-an-aussie-bank-note-re-design-by-aaron-tyler/

LOST AT E MINOR by Inigo del Castillo

http://www.lostateminor.com/2015/10/23/if-australian-currency-had-more-famous-people-and-things-on-it/

THE FASHION SPOT by Chantelle Schmidt

http://www.thefashionspot.com.au/buzz-news/latest-news/652863-lara-bingle-iggy-azalea-and-more-placed-on-reimagined-australian-banknotes/#/slide/1

HHHHAPPY by Shayen Da Silva

THE NEW DAILY by Rose Donohoe

NEWS

THE DAILY MAIL by Aneeta Bhole and Cindy Tran

SEVEN NEWS by Natasha Christian

9 NEWS by Leith Marshall

http://www.9news.com.au/entertainment/2015/10/19/13/42/melbourne-artist-redesigns-our-cash-for-modern-australia

SKY NEWS by unknown.

http://www.skynews.com.au/culture/offbeat/2015/10/19/artist-gives-bank-notes-an-ocker-facelift.html

THE HERALD by Scott Hazlewood.

http://www.theherald.com.au/story/3434758/straya-cash-is-it-the-future/?cs=2452

MY GC

http://www.mygc.com.au/straya-cash-artist-shakes-up-the-aussie-dollar/

RADIO INTERVIEWS (Selected)

RADIO INTERVIEW ON 3AW with Tom Elliot

Aaron Tyler talks about his Straya Cash project with Tom Elliott on 3AW 19.10.2015.

RTR 921 FM with Caitlin Nienaber

Aaron Tyler talks about his Straya Cash project with Caitlin Nienaber on RTR 92.1 FM 22.10.2015.

FIVEAA ADELAIDE with Paul Richards

Aaron Tyler talks about his Straya Cash project with Paul Richards on FIVEAA Adelaide.

TELEVISION SHOWS

INTERVIEWED ON CH 9's TODAY SHOW.

THE PROJECT CH 10

BRANDS

iSELECT

AGL

DRUMSTICK

ME

WWE

FB COVERS

The notes fit nicely in FB cover photos. Saw quite a few.

POLITICIANS TWEETED

MEME

COREY APPROVED

WHAT'S NEXT?

I’m currently working on a follow up: re-designing the coins. It’s called ‘Straya Shrapnel’ at this stage. The people have been picked based on the demands Australians made in the online comments on the Straya Cash. As well as suggestions people have told me personally. Should be a bit of fun. Aiming for a Straya Day release.

STRAYA CASH WENT VIRAL